Data privacy is about people’s right to control their personal information–who collects it, the way it’s used and shared. It empowers people and is vital to build trust, adhering strictly to regulations keeping ethical standards and driving technological innovation in a constantly changing world.
Businesses rely on customer information to deliver high-quality products and services, maintain a competitive advantage and increase revenues. This information can include private information such as names and email addresses, Facebook and Twitter profiles, medical histories, and credit card numbers. These are vital pieces of data that need to be safeguarded from unauthorized access, loss or loss throughout the entire information lifecycle.
To protect data, companies take comprehensive security measures at every phase of the process – from the hardware to software. The result is a complete system that protects data from a myriad of threats, including malware or viruses as well as unauthorized access, data leaks and hardware failure.
A well-developed program for protecting data requires a clear and concise data policy, regular risk assessments and a set of mature tools, such as encryption, firewalls access controls, authentication and encryption. A well-established data protection program also includes routinely testing and reviewing these tools to find weaknesses and ensure that they are effective. This is a necessary step for any company that wishes to build and maintain trust with their customers and protect sensitive information. It doesn’t matter if you work for a financial institution or an insurance company, or a marketing firm, your organization must make protecting data the top priority.